In March of this year, legendary artist Hajime Sorayama opened a pop-up art exhibit in Shibuya, Tokyo showing his newest solo collection entitled SEX MATTER.

This collaboration follows our previous partnerships in 2018 and 2019, and was created in relation to the exhibition, which sheds light on body modification and physical appeal through digital design.

The main visual is featuring the HAJIME SORAYAMA’s collaboration artwork with music unit RHYME SO leading by Japanese musician Shinichi Osawa. The character「RHYME」 was first introduced by the New York-based label 88rising on their music visual last year.